The Teeta has been a fixture in the Austin rap scene for years. Recently we’ve seen Austin’s Rap landscape spike in quality and popularity and a big reason for that is because Teeta is always raising the bar. This past week he appeared on the cover of the highly regarded Austin Chronicle, featured in their article about “The future of Austin Hip-Hop”, the hype around Teeta is real. He recently released the full length project “American Pop” inspired by the 1981 animated film of the same name, The Teeta gives us his own take on the current Hip-Hop where rappers are the new “pop- stars”. Waving his purple flag proudly reppin’ Team Next, Teeta gives you his emotions, ups and downs, and so much more with this full length release.
Partnered with the Atlanta producer Bosssbeatz, the two come together to build something special. Since their last collaboration project, the Killstreak series, the two have definitely progressed. While American Pop pulls from many of the same trap elements that Killstreak does, it is far more refined in nature. With ominous landscapes built with eery electric guitar, Teeta transforms from the “pretty boy trap” rapper we’ve enjoyed to something bigger and brighter. From the music to the art created for the album (shoutout to @lonelyboyjoshua), rarely do you find an artist who can thoughtfully incorporate pain, sadness, anger, love and happiness all in one place. American Pop has something for everybody.
- Stylish – The most catchy song on the album rings in a quick 1:17 but meets all the requirements of “DJ run that back”. “Stylish” is definitely a continuation of the sound Teeta and Boss developed working on the Killstreak series and shows Teeta’s growth and ability to make a hit record. One more verse, especially a high profile feature on this, and “Stylish” could BOOM.
- Risky Business – My favorite record on the album blends a super dark organ synth with some slapping 808’s and some descending bells. “I might give that girl my heart, but she can never take my soul though/ And I do hate when we’re apart, this love a drug might fuck around and overdose” is something anybody can relate with. Switching up flows and melodies without, “Risky Business” lands at the top of my list.
- 2400 Degrees – Situated on the back half of the project, 2400 Degrees shows why American Pop is one of the deepest projects of the year. The ode to Juvenile/Lil Wayne works in Teeta’s favor, blending his style of slurred words with the infamous “After you back it up then stop”. Again sitting at the 1:30 mark, this one is quick and catchy and deserves a rewind.
- T–Pain Freestyle – The last record on the album might be the best, with a dark beat heavy on the 808’s, Teeta spits an excellent verse with a super catchy chorus. The only collaboration on the album (outside of Bosssbeatz) goes to Ladi Earth who has stormed onto the scene in 2018. Her energy is usually unmatched and her live show never disappoints. She delivers a short verse that completes the record and the album. “T-Pain Freestyle” is a must listen.
If you’re unfamiliar with Teeta, you’ll find American Pop is just an extension of his entire discography and I strongly advise you to dive in. He’s released a massive amount of work since late 2016 including over 10 projects, a ton of singles, and several videos premiering on Elevator, Daily Chiefers, and more. He’s next on our list to blow.